How Stories Shape Organizational Change — Free Webinar

Date: November 11, 2026 12:O00 EST —Via Zoom—Register to receive the invitation.

This free 45-min session introduces the research behind that idea — including why some employees end up championing a change while others quietly resist the exact same initiative — and a practical, four-question framework you can start using immediately to evaluate your own organization's change communication. You'll leave with:

  • A clear reframe for thinking about resistance to change

  • An introduction to the four questions every change story needs to answer

  • A first look at why whose voice gets included — or left out — matters as much as what's said